The Guts of C4 Atlanta

The Guts of C4 Atlanta

This is our BUSINESS MODEL coming together. Oooohhh. See how it glows. One day, it will get it’s wish and become a real boy…uh, a real Business PLAN.

Okay. You want to know what we are up to–more specifically, what is it that we plan to offer AND how is that different from other organizations. Well, it is simple. It is true that we do serve the arts–we support artistry. Our services are designed to answer one HUGE problem for all artists and arts organizations: sustainability. By providing resources that help support artistry (access to insurance, collective bargaining, expert training opportunities, partnerships in K-12 education, technology innovation & a philosophy of social responsibility) C4 Atlanta contributes to the cultivation of a healthy arts ecosystem.

Jessyca & Lyre Work on The Business Model

How is that different from what others might be offering?

Research & Development – artists and arts organizations often do not have time to invest in honing in on the next technology, business or educational trend. C4 Atlanta does…that is what we do. We research. We keep up with national and local trends in arenas other than just the arts. Combine that with feedback from the people whom we serve, and we have a constantly changing network that saves artists time and money. We figure out the best routes for implementation and evaluation of services for an entire ecosystem.

C4 is somewhat like a social service program for the arts community. Our programs are interventions that help individuals and organizations create and sustain a business. However, we also believe in community. We believe in the intrinsic and extrinsic value of art.

Still Working On the Business Model
Joe & Lyre. Still Working On the Business Model

Just Around the Corner…

We envision a community where the arts are not some separate appendage from the rest of society; rather, it is an integral component of responsible citizenship–it is a measure of the health of the community.

Ingrained in our business plan is transparency. C4 Atlanta works with the community to find solutions to problems and to track trends and issues affecting the arts ecosystem. We do not see a hierarchy of organizations, sectors or people. That is out modded thinking. Networks (or image a series of webs) are how we learn, communicate and interact with one another.

In the spirit of transparency, I am posting a link to our guts…our wiki. This wiki contains brainstorms, notes and specific outlines about C4 Atlanta tasks. Feel free to comment, ask questions or add to the mix. You will not be able to edit, but there is a field for you to leave your thoughts. NOTE: keep in mind that some of the service we have outlined are short term goals, but many are long term that carry with them particular dependencies. Internally, we have goals for one month, three months, one year, and so on.

Enjoy! Here is the link to our Wiki: http://c4atlanta.pbworks.com

Beanie. He would rather be chewing on Jessyca’s shoes.

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